The Ask: Target aims to ensure that guests utilizing order pick up and drive-up services depart with more than just their purchases. They engaged us to design adult beverage booklets that will ignite guests' creativity in crafting the ideal seasonal experience.
The Deliverable: Following Target’s brand guidelines, we’ve created a physical and digital adult beverage booklet brimming with exciting seasonal recipes, creative drink inspo, and custom photoshoots for each pulse period.